ALPINETTE / RELAUNCH CAMPAIGN
YEAR: 2021 / Idea: Mondi-ALEJA/ ART: Mondi
Alpinette, one of the most iconic desserts in Colombia, had been silent for more than seven years. For this reason, we launched its new campaign, The Perfect Mix, an invitation to create works of art by combining two ingredients: The smooth milky base with a delicious fruit jam.
